The Afterpay DROPSHOP is Back! Afterpay Launches First-Ever Homeware Drop with HBX and Sophie Collé
Afterpay brings back the DROPSHOP franchise this summer launching a limited edition lamp with homeware designer Sophie Collé
In collaboration with HBX and buzzy Brooklyn-based home designer, Sophie Collé, Afterpay is thrilled to announce the launch of its first-ever home and lifestyle drop with the Element Lamp. At a time when more than half (52%) of younger consumers are looking to ‘buy now, pay later’ as a solution to furnishing their homes, this drop provides next gen shoppers with access and flexibility to pay over time with Afterpay for a rare home item.
Collé is known for her fun and imaginative made-to-order designs handcrafted in Brooklyn, New York. Designed with Afterpay, the Element Lamp exemplifies her one-of-a-kind aesthetic. The unique lamp is colorful, featuring Afterpay’s custom Pantone color, Bondi Mint, and is playful, incorporating nature-inspired shapes made from steel into the design. Additionally, the globe of the lamp is made out of hand blown opal glass and has a space-age look to it.
Afterpay enhances access to Collé’s designs through the DROPSHOP, enabling consumers to pay over time. Starting Friday, June 14, shoppers can purchase through the Afterpay app, and the limited-edition lamps will retail for $250 each.
Learn more by watching this video.
About The Afterpay DROPSHOP
The Afterpay DROPSHOP unlocks exclusive access to limited edition merchandise, offers and experiences that are only available with Afterpay. The DROPSHOP connects Afterpay’s millions of customers with the best brands and retailers in the world – giving shoppers instant access with the ability to use their own money and pay over time. Available throughout during key moments of the year, The DROPSHOP is a place customers would line up for – but don’t have to.